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The Growing Market for 3D Capture & Virtual Tours — Why Voyager360 Matters

  • stephenmair
  • Dec 1
  • 3 min read
ree

The world of property marketing, real estate, hospitality, retail and building management is changing fast, and 3D capture / virtual-tour services are quickly becoming a core part of that transformation. At Voyager360, we’re seeing first-hand how demand is rising, why it’s rising, and where the greatest opportunities lie.


A Market on the Rise: Big Numbers, Fast Growth

  • The global “virtual tour” market, encompassing real estate, hospitality, retail and other sectors, was valued at around USD 8.89 billion in 2023 and is forecast to skyrocket to USD 127.47 billion by 2032, at a compound annual growth rate (CAGR) of roughly 34.5%. GlobeNewswire

  • More specifically, the global 3D real-estate virtual tour market (residential, commercial, property marketing, interior design, property management, etc.) was estimated at USD 2.72 billion in 2024, with projections to grow to USD 10.0 billion by 2035 (CAGR ≈ 12.6%). WiseGuy Reports

  • The broader 3D scanning market — which underpins virtual tours, digital twins, and spatial capture — is also growing substantially: projected to reach USD 5.7 billion in 2025 and possibly USD 16.7 billion by 2035. Future Market Insights

These numbers show: there isn’t just growing interest, there’s a structural shift. 3D capture isn’t a niche add-on; it's becoming a mainstream marketing, design, and management tool.


What’s Driving Demand

Several trends are fuelling uptake of 3D capture / virtual tours such as those delivered by Voyager360:

  • Remote browsing & global reach: As buyers, tenants, investors and clients become more global, immersive 3D tours let them explore properties from anywhere, a “24/7 open house.”

  • Efficiency and decision-making speed: Virtual tours save time. Potential buyers or renters can pre-qualify spaces without an in-person visit; agents and landlords avoid wasted viewings. Some reports indicate properties marketed with virtual tours attract substantially more qualified leads and viewings than those without.

  • Marketing differentiation & competitive edge: In a crowded marketplace, properties with high-quality 3D capture stand out. For agents, developers or landlords, using 3D tours becomes a differentiator and selling point.

  • Broadening beyond traditional real estate: 3D capture is no longer just for homes. Commercial real estate, hospitality (hotels, short-lets), retail spaces, facilities management, interior design and even insurance or asset management are embracing “digital twins” of spaces.

  • Technology maturity & scalability: Improvements in scanning hardware, software, cloud-based hosting and virtual-tour platforms make 3D capture more accessible and cost-efficient than ever. That lowers the barrier to entry for businesses like Voyager360 to scale.


What This Means for Companies Like Voyager360

For a specialist 3D capture company operating in the UK (or globally), this shift presents a powerful opportunity:

  • You’re not just selling “nice to have” extras, you offer a service that many clients increasingly see as essential to marketing, leasing or selling properties.

  • There’s demand not only from residential estate agents, but commercial landlords, hospitality operators, property managers, interior designers, and more giving a diversified client base.

  • As the virtual tour space grows, so too does the expectation for professionalism, accuracy, speed and high fidelity which puts a premium on high-quality capture, experienced technicians, and reliable delivery.

  • Because the market is growing but still fragmented, there’s room for specialists who deliver quality, consistency, and service not just cookie-cutter automation.


The Opportunity for UK Market & Voyager360

  • In the UK, with dense real-estate markets, high buyer mobility, and increasing numbers of overseas or remote buyers, virtual tours are particularly valuable.

  • As more properties are listed online and searched remotely, clients will increasingly expect immersive, easy-to-navigate digital tours before booking viewings.

  • By positioning Voyager360 as a premium, reliable 3D capture partner (covering residential, commercial, retail, hospitality or mixed-use spaces), you stand to capture a growing share of the market, differentiate on quality and service, and build long-term relationships with agents, landlords, developers and property managers.


Why This Matters for Anyone Considering 3D Capture

If you are an estate agent, landlord, property developer, hotelier, retail-space owner or facility manager, now is the time to act. 3D capture and virtual tours are no longer gimmicks but powerful tools that:

  • reduce wasted viewings,

  • increase lead quality and speed up decision-making,

  • broaden your market (remote / overseas / out-of-area clients),

  • let you showcase properties in the best light, and

  • future-proof your marketing and asset-management workflows for a world where digital-first is the norm.

 
 
 

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